The 10 Best Advertising Blogs to Follow in 2020
Picture this: you’ve Googled, “Best advertising blogs in 2020” and before you know it you’ve fallen down the digital marketing rabbit hole and still can’t seem to find what you’re looking for.
Consuming content in excessive amounts can be overwhelming, but don’t worry – we’ve got you covered. We’ve done the digging for you and compiled a list of the Top 10 Best Digital Advertising Blogs in 2020.
Our top picks were chosen by looking at statistics relating to social shares, ahrefs traffic data, and their popularity based on referring domains. One of the best practices in achieving a more well-rounded perspective on digital advertising is getting different points of view from the recommended blogs for creatives and top advertising agencies. All of the blogs to follow will be listed in either the ‘Creative Advertising Blog’ or ‘Digital Advertising Blog’ category, or both, depending on which category they best represent.
Creative Advertising Blogs
Creativity in an advertising blog is what helps define your brand. Ads become more effective when a creative is layered within the content. There are various creative forms you can implement in your advertising blog such as images, videos, or audio. Consumers are more likely to remember your advertising blog if they can relate to it.
With that being said, try something new and increase your creativity! Start small and use a different font or switch it up and find new avenues to market your advertising blog. Even if your ideas don’t work the first time, give yourself a chance to be creative.
#1 HubSpot Blog
Hubspot is an all-in-one source for information about CRM, sales, and best marketing practices. While this site is designed to specialize in CRM, their blogs provide marketers the ability to integrate with other platforms. Among the free tools that Hubspot offers, the Blog Idea Generator is perfect to utilize when you need help to kickstart ideas for your blog strategy.
SEO research has never been more easy than it is now with Hubspot. Marketers can conduct all SEO research needed for their blogs within the content tools in the same tab. On a related note, content on Hubspot is generated at a faster rate than its competitors. This means their blog will retain higher rankings on Google search.
#2 Marketing Land Blog
From social to SEO, mobile, display and more, you’ll find everything you need to navigate the new age of media strategy like a pro.
Marketing Land is a hot spot for daily breaking news about social media within the digital community. Even just a brief navigation through their website can catch you up on the latest Facebook and Google Analytics features.
#3 Advertising Age Blog
With more and more advertising posts being uploaded on the daily, be sure to keep Ad Age on your radar. A notable resource is their downloadable fact packs which are PDF’s that provide insight on advertising reports and rankings.
Trust Ad Age to be your go-to resource for inspiration and information regarding all areas of advertising.
#4 Adland Blog
With its start in 1996, Adland has continued to adapt to the changing advertising landscape. The scope of this website is a mix of commentary on ads and an archive of ad campaigns.
Adland is an impressive collection of over sixty thousand commercials and contains discussion boards marketers can engage. If you’re ever in the need for some campaign inspiration, Adland is just the place.
#5 Copyblogger Blog
An oldie but goodie. Copyblogger has grown to be a leader within its industry as a content marketing resource for any marketer or content creator. Anything from writing online copy to overcoming writer’s block, this website is crucial for improving your creativity.
All content creators should keep Copyblogger in their regular rotation of advertising reads. Don’t miss out on learning the ins and out of advertising and content creation.
Digital Advertising Blogs
Back40 Design’s Blog
If you’ve gotten this far, thank you for following along! I hope you’ve gained more insight into the top digital advertising and creative advertising blogs of 2020. Whether you’re a small or medium sized business owner, consider looking into Back40 Design’s digital advertising services to help grow your brand. We offer real solutions with proven results in areas such as:
Similar to the major players mentioned in this blog, we want to know about you, your business, and your goals.
#6 PR Daily Blog
When it comes to timely and relevant information, Ragan’s PR Daily excels in delivering news and advice on various advertising topics. PR Daily’s collection has continued to be some of the most sought after commentary on current events.
Since the blogs cover the latest industry trends, you may find valuable advice on improving your own PR or other areas in your industry.
#7 Duct Tape Marketing Blog
Simple and effective. That is the essence of Duct Tape Marketing. With nearly 75 million subscribers, their blog is one you’ll want to remember. Duct Tape Marketing breaks down current digital advertising events into more accessible resources for subscribers.
Before you dive right in, here’s a recent advertising blog on improving your online presence.
#8 Social Media Examiner Blog
It’s no doubt that Social Media Examiner has become one of the leading voices on all things social. The team not only creates their own content, but they also curate content that is valuable to marketers and other content creators.
Each week brings new original articles and podcasts that cover the latest social media trends. If you’re looking to accelerate your social media strategy consider checking out their website and get access to a supportive online community of creators just like yourself!
#9 Content Marketing Institute Blog
The Content Marketing Institute is a valuable resource to enhance your digital advertising blogs. The website is packed with expert advice and how-to guidance on content strategy.
As one of the leaders in content marketing strategy education and training, you can guarantee that this source will best meet your needs. If you are new to the website don’t worry, Content Marketing Institute will provide you with guides and examples on content marketing strategies.
#10 Unbounce Blog
When it comes to marketing, having dedicated landing pages are indispensable to your site and lead generation. Unbounce was created to turn traffic into revenue. The Unbounce team makes it their mission to provide guidance on landing page creation and its benefits.
If you are unsure about committing to the subscription, Unbounce offers a 14-day free trial. During this trial you get full access to the builder and can publish without any watermarks. Start learning how you can boost conversions and increase engagement by visiting their website.
Get More Insight With A Digital Advertising Agency
The beauty of the internet is that information is readily available, and most of the time, for free. This was only a brief look into some of the most popular advertising blogs we recommend. Dive deeper into each for resources and information. Tired of digging? Trust your digital marketing to the professionals. Check out our site to see how we can help grow your business today!