We’ve moved. Back40’s new address is 2513 S. Kelly Suite 120 Edmond, OK 73013

Local SEO Agency Services & Consulting

Back40 is a local SEO agency with a full-time, in-house digital marketing team. We help with all aspects of digital marketing: branding, website design and development, and ongoing SEO, PPC and Social Media campaigns. Our SEO experts work with businesses throughout Oklahoma City and Edmond, OK to improve their Google and Google Maps listings. 

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Local SEO Report

Organic SEO vs Local SEO – Which Service is Right for My Business?

You’ve heard about “SEO” and know you want to be on page 1 of Google, but how do you really do that? Depending on your service area and business goals, you will benefit from organic SEO services or local SEO services. Let’s compare the two:

Organic SEO vs Local SEO

Organic SEO

Best fit for your company if:

  • You sell product(s) or service(s) beyond a small geographical area
  • You do not have a physical location where people can drop by to see you
  • Your services can benefit a large target audience
  • You’re a larger brand, business or organization

Local SEO

Best fit for your company if:

  • You sell product(s) or service(s) only to a small geographical area
  • You depend on foot traffic and visitors coming to your physical location
  • You have multiple store locations
  • You’re a small business

Benefits of Local SEO for Small Business & Large

SEO is the foundation behind successful digital marketing campaigns. These statistics show how a strategic local SEO campaign is a good investment for small businesses:

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80% of people remember what they see, compared to 10% what they hear and 20% of what they read. Google Maps is very visual!

Google 3-Pack

The Google 3-pack Appears In The Top Spot In 93% Of Searches With Local Intent.

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33% of smartphone searches were made right before a store visit.


46% of all searches on Google are local.


76% Of Local Searches Result In A Phone Call.


71% of people surveyed say they look up and confirm the location of a business before going to it for the first time.


89% of participants admitted to searching for a Local Business on their smartphone once a week or more with 58% searching daily.


With Local SEO, people are specifically looking for your business or service. This makes for significantly higher conversion rates.

Why You Should Choose Back40 to be Your SEO Consulting Company

Why Choose Back40 as your local SEO consultant company? Our SEO consultants have the tools and experience to help your business succeed. Strategic SEO requires time and dedicated efforts and consistency. The wrong tactics and implementation can lead to penalties and damage rankings for good. 

We know what it means to be a small business. We’re accessible and responsive to our clients. Back40 is located in Edmond, OK serving hundreds of businesses from various industries throughout the Oklahoma City area. 

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It all starts with a conversation. Schedule a free one-on-one consultation with one of our account executives to learn how we can help grow your business.

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