Digital Marketing Specialist

The ideal candidate will be a motivated individual with digital marketing experience. Their primary responsibilities will be managing existing client accounts and onboarding new client accounts by creating and managing social media ads, researching and developing compelling copy, and overseeing client campaigns.

Duties & Responsibilities

As the Digital Marketing Specialist, your job duties will include (but not limited to):

  • Meet directly with clients to develop and execute digital marketing campaigns
  • Analyze and manage existing internal and external campaigns
  • Monitor daily and monthly digital marketing budgets
  • Deliver monthly and quarterly reports to clients
  • Review analytics with clients to optimize website content, including post-launch reviews to help improve live sites
  • Assist with internal marketing to the existing client base

Qualifications

  • Bachelor’s degree in marketing, communications, or other related fields
  • 1 year minimum experience managing social media campaigns
  • Excellent verbal and written communication skills
  • Ability to multi-task and manage several time-sensitive projects
  • Strong organizational and analytical skills
  • Desire to learn, lead and work in a team environment and individually
  • Basic SEO knowledge
  • Experience working with the following tools: Google Analytics, Google Ads, Google Data Studio, Google My Business, WordPress, Facebook Insights, Google Ads, and Facebook Ads.

Bonus Skills

  • Canva & Adobe Creative Suite
  • Project management and/or leadership experience
  • Video production or photography

Application Process

To apply, please submit your cover letter, resume, and examples to careers@back40design.com.

Decoration Dots

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