Monica Neely, DDS
The main goal with the new logo design is to create a fresh, updated look that captures Monica Neely's new style as a dental office and maintains flexibility as the practice continues to grow. The new logo features a unique watercolor script mark that combines both initials - the 'M' and 'N'. We were able to update the Monica Neely brand while building on the existing color scheme with which her clients are familiar.
Custom Web Design
After finding Back40 in 2010, Monica Neely's been a loyal client. She's come to Back40 for branding, print projects and website redesign projects ─ continually improving her practice and its brand. Major advances in the web industry happen daily, and sites tend to need a refresher after just a few years. When it came to be that time again, Monica knew we were the right crew for her. She came back to us for her second Back40 redesign. Event though the web continues to change, our process remains generally the same: research the analytics, determine the plan, design, develop and launch. The final product is a custom site highlighting the office's modern, friendly decor, one-click access to the practice's services, and a primary call to action to request an appointment.
With the new branding direction and updated website, Back40 created a full business stationery suite, including: business cards, envelopes and letterhead for Monica Neely's dental practice.