EOI is a new company specializing in corporate cyber security. As a new company, they were looking for the right design firm that could bring their branding vision to life.
The new EOI logo incorporates an eye into the name in a subtle way that doesn't feel forced. This design connects the letters of the name to create an abstract eye but also retain legibility. We used a thick style and uppercase letters to show confidence while sticking with blue colors shows trust and dependability.
It was just what the client wanted, "This is perfect! It is literally exactly what I wanted without having the creative mind to come up with it myself."