It’s safe to say that HTML-only websites are yesterday’s news. Why? Well as the Internet spread, websites went from being an optional part of your marketing budget – to a live or die medium. Today, you ponder more over
whether to spend the $100 on a wet, soggy yellowpages ad on someone’s front porch than $3,500 on a custom-designed website that instantly highlights your company’s potential directly to an international audience, on-demand, 24/7. The choice seems obvious, doesn’t it?
Of course as all technology does, websites spread through younger and younger generations over the years – teaching HTML code along the way. Myspace taught kids as young as 16 that could insert an image of their choice onto a friend’s comment zone, or that they could insert a paragraph break in their long-ranting blog
about how much homework they were busy not finishing. Well, for those of us adults who live in the real world, running from Starbucks to the office and back home again, only to catch a few zzz’s before the work
alarm – learning HTML code seemed like the last item on our to-do list. So we mostly hit the SNOOZE button for a few years.
Fast forward a few years through Facebook and Twitter swallowing Myspace – and of course, where there’s a will; there’s a way. Confusing HTML which once required you hire a full time, in-house WEBMASTER, began to step aside for a faster, bigger, better idea. “Do It Yourself” or as the industry termed it: “Content Management Systems” started the excitement.
The emergence of CMS programs to help the common man update their website was a genius plan, even if we do say so ourselves. Personally, we’ve been on the cusp of the CMS movement since we started Back40 Design Group a decade ago. The slogan for do it yourself often reads something like: “HTML vs. CMS: We speak Web. So you DON’T have to!”
Our proprietary Javelin Content Management System was built from the ground up by our programmers to create the most user-friendly updating mechanism possible. Want to fix a typo? Log in, click directly onto
that paragraph, and edit away. Need to remove a staff member from your contact list? Simple. No phone call or tech support necessary. Do it yourself with our simple “What You See Is What You Get” editor and on-page content management.
The days of expensive out of the box software installations and training classes are over. CMS is online – where it belongs. You can edit your website on a laptop in the scenic mountains of Colorado, or the comfort of your own Oklahoma home.
CMS has entered mainstream America in a big way over the last few years. Clients now realize that a beautiful site design without a functional way to make daily updates is just not good enough. CMS acceptance by mom and pop start-ups and corporations alike can be regarded as ushering in the era of do it yourself. Newbies and
beginners aren’t required to fully grasp any underlying technology to be able to manage powerful websites – even e-commerce and online retail stores are made easy with Javelin CMS!
We invite you to join the CMS movement. Whether you learned HTML back in the day, or the phrase means nothing more than Myspace modifications to you – we promise that this “fad” won’t die out anytime soon. Content Management Systems are here to stay.
Educate yourself. Learn more about how to incorporate the Javelin Content Management System into your
existing website. Or read further details on all the special features and tools now available through simple CMS. But be sure and check it out today – because tomorrow, the list may grow… we’re always improving Javelin CMS, just one more reason it’s way cooler than learning HTML.